Category: Local Lifestyle

What You Need to Know for The Nissan Super Girl Surf Pro Competition 2022

By  Andrew Bender

Surfing is as much a part of Oceanside life as the pier, the endless sunshine and the city’s 3.5 miles of coast, where sweet, sweet waves lap at the shore just across the street from Mission Pacific. From sunrise to the unparalleled California sunsets, you can bet you’ll spot surfers up and down the shoreline.

Some of the more popular surf breaks can be found around the city’s most famous landmark, Oceanside Pier (just across from Mission Pacific and the longest pier on the West Coast at almost 2,000 feet) and the jetties of Oceanside Harbor, about a mile-and-a-half to the north. Peak surf season is August through November, but whenever swells come from the southwest, surfers from all over San Diego County make a beeline for Oceanside’s beaches, angled just right to catch those perfect waves. No wonder the U.S. Olympic surfing team is based here.

Speaking of competitive surfing, Oceanside hosts competitions throughout the year: USA Championships and Team Trials, World Bodysurfing Championships, Oceanside Longboard Surfing Club Contest, and even the U.S. Open Adaptive Surfing Championships.

One of the biggest of them all returns for its 14th annual run this September. The Nissan Super Girl Surf Pro Competition, which bills itself as “the world’s largest women’s surf event and music festival,” takes place September 16-18, 2022, headquartered at — where else? — the iconic pier.

Super Girl Surf Pro lets you cheer up close and personal for dozens of competitors, including legends like Coco Ho, young phenom Caroline Marks, Zoë McDougall, Carissa Moore (the country’s first Olympic gold medalist in women’s surfing), and Tatiana Weston-Webb. Also competing: Bethany Hamilton, whose story of determination and continuing to surf even after losing an arm in a shark attack at age 13 was the subject of the 2018 documentary Bethany Hamilton: Unstoppable.

Speaking of entertainment, the Super Girl schedule includes some 18 performances in the Nissan Concert Series headlined by Plain White T’s, Maggie Lindemann, and Austin Mahone. Super Girl Sound Session is a competition for women DJs, to see who can get the crowd dancing and spirits soaring.

2022 is also the fifth year of the Super Girl Gamer Pro video game tournament. Its mission is to “develop a platform for female gamers and to help inspire women to take a larger role within esports.” (If you can’t attend live, Super Girl Gamer Pro will livestream via Twitch.)

The tournament and festival’s location on and around the pier means that staying at Mission Pacific gives you a front seat to all the action.

Your go-to spot for prime viewing — or prime partying — is the Rooftop Bar, six stories up and just off the resort’s pool deck. Lounge on a sofa or deck chair, and enjoy specialty cocktails, wines and beers, and cuisine. If you order the Jetty cocktail (mixed rums, mezcal, and bitters), a portion of the purchase price is donated to USA Surfing.

Downstairs facing Pacific Street and all the festivities, High/Low is the place to fuel up after competing, or cheering on the surfers, with hearty breakfasts and lunch favorites that celebrate California’s local bounty paired with fresh-squeezed juices and craft coffee. 

Of course, if you want to try out surfing yourself or catch some waves while you’re in Oceanside, you can do that too.





Ready to catch a wave? In partnership with USA Surfing, we invite you to experience the surf scene here in Oceanside. Stop by The Rooftop Bar for epic California sunset views as you indulge in The Jetty cocktail; named after Oceanside’s Harbor surf break – one of the most coveted surf spots in Northern San Diego frequented by athletes training for elite level competitions. You can even take advantage of complimentary storage for your surfboard when you’re not paddling out.

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Where Local Musicians Go for Live Music in Oceanside

By Alana Morgan

Oceanside is, of course, known for its beach, but beyond the long stretch of shoreline, the thing that really makes Oceanside special is its community of artisans, chefs, farmers, shop owners, instructors (you can learn how to surf from local pros with big names), and musicians! While this seaside town just north of San Diego is relatively small, it’s still home to an active arts and culture scene with live music wafting through the warm evening air and award-winning musicians. 

Local singer-songwriter Shane Hall, for instance, artfully blends blues, soul, and Americana and is a key fixture in O’Side. He recently wrapped up a stint as Mission Pacific’s musician in residence, living at the beachfront hotel as he worked on his latest album. 

Naturally, since he’s tapped into the region’s music scene, we asked Shane where to go for live music in Oceanside. Many of the spots below are within walking distance of Mission Pacific, making an evening of music — and maybe a drink or two — an easy, enjoyable way to explore Oceanside during your stay. 

Pour House

First on Shane’s list is Pour House — a spacious venue just a couple of miles south of The Seabird that’s known as much for its comforting bar food and drinks as it is for supporting the local music scene. With a stage welcoming everyone from international artists, to popular San Diego bands, to up-and-coming Oceanside artists, Pour House has made a name for itself as a go-to music spot in North County. Check its calendar for the current lineup with several artists set to play almost every night, plus trivia and open mic nights. 

Coomber Craft Wines

The intimate and inviting Coomber Craft Wines Oceanside Tasting Room serves up delicious flights paired with live music from a broad, ever-changing lineup of local artists, like Swingin’ Johnsons, Marco Savoia, and Daring Greatly. All are welcome here, including pets, and encouraged to bring your own meals or snacks to enjoy all with the music. 

The Shore Room

Right across the street from Mission Pacific, The Shore Room features a variety of local musicians jamming every Sunday from 5-8 p.m. Sit outside on the patio as you take in ocean views, craft cocktails (some of the best in town), and live tunes. It’s the perfect way to wind down the weekend. 

Orfila Tasting Room

Wining and dining is made even better with live music every Thursday through Sunday evening at Orfila Tasting Room. Offering featured acoustic artists, the tasting room also serves up light bites to full meals. 

The Jazzy Wishbone

The Jazzy Wishbone is the place in Oceanside for soulful sounds starting at 7 p.m. or 7:30 p.m. almost every night. Half a mile away from Mission Pacific, it’s easy to soak up the scene and some good music, then stroll back to the hotel. 

Mission Avenue Bar and Grill

A friendly neighborhood eatery, Mission Avenue Bar and Grill also runs live music starting at 6:30 p.m. from Sunday through Thursday on its heated and covered patio. (Make sure to come hungry and fill up on its ‘comfort-inspired New American cuisine’ and impressive drinks menu, which features solely made-in-California beer and wine, as well as a selection of spirits distilled in San Diego County.)

As the weather heats up in Southern California, so does Oceanside’s music events. Ask the concierge during your stay where else you can catch local live music in Oceanside.

The Best Oceanside Beach to Fit Your Vibe

By Suzanne Davis

With three miles of sandy shoreline, Oceanside’s beaches offer a little something for everyone — whether you want to squeeze in a morning run, surf a swell, lounge on a beach towel, wade in the Pacific Ocean, or take a barefoot stroll. Though connected in one long, sandy strip, as you move along the coast, the beach’s look and feel changes to offer a variety of activities and atmosphere. 

Situated just steps from the beach near the Oceanside Pier, Mission Pacific is perfectly situated to soak up the sand, sun, and sea

Now, the question is: Which is the best Oceanside beach for your vibe?  

The Best Beach for Surfers and Other Sporty Types: Harbor Beach

When Team USA needed a spot to practice for the 2021 Olympic Games, they came here. As the largest and sandiest beach in Oceanside, it’s the ideal spot for, say, surfing your heart out — like an Olympian. Surfing not your thing? There’s plenty of room to simply lounge in the sun or take advantage of the harbor location by renting kayaks, heading out on a sail or deep-fishing boat, or fish from the jetties.

After you get your heart rate up, cool down at the Lighthouse Oyster Bar & Grill in Harbor Village where you can savor oysters on the half shell (along with plenty of other freshly caught seafood options) while sipping on a wide selection of wines. 1.2 miles north of Mission Pacific along S. Pacific St. 


The beach around Oceanside Pier is a picture-perfect classic.


The Best Beach for Vacationers: Pier View North Beach and Pier View South Beach

Ready for beach time but don’t want to stray too far from the hotel? Straddling the iconic Oceanside Pier, just a block from Mission Pacific, sits a long stretch of sand just waiting to be strolled. Here, you can walk along the wide beaches or the storied pier, which has stood proudly in these waters since 1888, catch a wave, and then easily explore Oceanside’s welcoming downtown streets. While the southern sands are popular for surfing and boarding, especially during the summer when there always seems to be a contest going on, the beach north of the pier tends to be quieter and more relaxed. Just steps out from Mission Pacific’s front door — you can’t miss it!

The Best Beach for Swimmers: Buccaneer Beach

Small but mighty, Buccaneer Beach is known for being a haven for swimmers and bodyboarders during the summer, with the water directly in front of the lifeguard tower closed to surfing. Another Buccaneer Beach perk? Early-rising locals flock to The Buccaneer Cafe for some of the best organic coffee and espresso in town, which you can sip as you watch waves crash on the sand. If you had a long night, consider ordering the Red Eye — a double shot of espresso within a drip coffee — and don’t miss the kalua pork breakfast tacos. 1.5 miles south of Mission Pacific along S. Pacific St. 


Ready to explore? Before you head out to find your perfect beach in Oceanside, be aware that none of the beaches are dog-friendly, although you can walk your dog along The Strand, Oceanside’s beachfront road, and enjoy other pet-friendly activities nearby. While many beach options are within walking distance from Mission Pacific, public parking is also available at public lots and in metered spaces along the beachfront road.

6 Reasons Why Oceanside, California, Belongs on Your Winter 2022 Bucket List

Winter often brings dreams of exotic ports of call and tropical beaches. But if you’re looking for a warm-weather getaway closer to home, Oceanside, California, should be on your short list. Just 38 miles north of San Diego and an easy drive or train ride from L.A., O’side is a laid-back beach town with a high sense of SoCal style, a blossoming creative community, and a full roster of activities. Add in mild temperatures, seasonal events, and fewer crowds than summer, and you’ve got more than enough reasons to visit. 

Still need convincing? OK, we’ll press our case:


1. The Weather in Oceanside Is Unbeatable

Though temperatures do dip slightly from December to March, this is still Southern California. You’ll enjoy pleasantly cool days hovering in the mid-60s and plenty of sunshine to warm your face — Oceanside gets 266 days of sunshine per year! It’s ideal weather for anyone who wants to stay active outdoors — hot and muggy is not our brand — or avoid crowds.


2. Life in Oceanside Is Chill — and Mostly Outside

While the rest of the country is blanketed in snow, O’siders are still living life alfresco. You’ll find them browsing and grazing at the Oceanside Farmers Market and Sunset Market on Thursdays; sipping a house-roasted coffee at Revolution Roasters or a pale ale at Bagby Beer (we’re big on locally-produced here); or simply enjoying an evening stroll on the sand. You’ll also find plenty of locals at Mission Pacific’s Rooftop Bar, enjoying craft cocktails and Baja-inspired bites. 


3. The Whales Love Oceanside, Too

From mid-December through April, more than 20,000 gray whales make their annual Pacific migration from Alaska to Baja California, Mexico, passing through the waters around San Diego and Oceanside. Hop on a whale-watching tour with Oceanside Adventures and you can also expect to spot minke whales, humpbacks, fin whales, all four species of dolphins, and sea lions.


4. Staying Active Is in Oceanside’s DNA

OK, there’s no snowboarding, but if you like to keep active, this is your spot. Oceanside is considered one of California’s most consistent surf spots, and many professional and amateur surfers flock here to catch a wave — or even to live. Never been out on a board? We’ll hook you up for a lesson with the pros at North County Surf Academy. Or maybe skateboarding is more your speed… or golf, biking, boating, fishing, yoga? Oceanside has got you covered


5. The Sunsets Are More Spectacular Than Ever

Sure, Oceanside sunsets are stunning all year round, but they’re even more magical in the winter — it’s just science. Lower humidity, cleaner air, and the Earth spinning closer to the sun during the winter create the perfect conditions for photo-worthy sunsets. Take advantage of the longer golden hour and wildly vibrant hues and hone your creative side at one our Sip, Paint, and Gaze painting workshops. Prefer to savor the day’s last rays in peace? Book a room with a balcony and gaze out to the Pacific in blissful privacy. 


6. You Can Stay at Mission Pacific!

OK, we’re biased, but Mission Pacific really is the perfect spot for a winter break. We’re located directly on the oceanfront, with beach butlers who’ll make sure you have everything you need. Our dining options offer something for every taste: Baja-inspired cuisine by  award-winning chef Roberto Alcocer at Valle, farm-to-table brunch at High/Low, cocktails and bites at the Rooftop Bar. Next door at our sister hotel The Seabird, Sunny’s Spa will help you shake off any remaining stress.     

Plus, some of our favorite special occasions, like celebrating New Year’s Eve at The Rooftop Bar or with an elevated four-course tasting menu at Valle restaurant, or planning an intimate Valentine’s Day escape, happen during the winter.  

Ready to have one of the easiest, most relaxing, most rewarding winter breaks ever?


Meet Zoë Mcdougall, the Super Girl Surf Pro Competitor Making Waves

Get to know one of the competition’s most exciting young stars. 


By Liz Sheldon

Kurt Steinmetz for ASA Entertainment


When the 14th Annual Nissan Super Girl Surf Pro kicks off September 17th, 21-year-old surf pro Zoë Mcdougall will take to waves alongside 87 other female surfers showing off their skills against the backdrop of Oceanside Pier. A co-sponsor of the event, The Mission Pacific Hotel is also a great place to fuel up before a day of spectating, or head to The Rooftop Bar to get a birds-eye view of the action. We caught up with Zoë after she landed in Oceanside to practice, fresh off a summer of surfing at home on Oahu’s North Shore. Learn more about her favorite waves, where she hangs out in Oceanside, and how female surfers are changing the game—and if you’re local, come out to cheer her on in person!


On Growing Up in Hawaii’s Surf Culture


I was lucky enough to be raised on the North Shore, which is the epicenter of all kinds of surfing. I started competing at a really young age, just in fun little kid events, and then began internationally traveling to compete around 14. Pretty much every one of my neighbors growing up was or is a pro surfer, so my community is super supportive of it. Right now I’m staying at one of my best friend Coco Ho’s house. We’re from the same place and she’s been a mentor to me. We’ve been surfing in Oceanside together the past few days, and she’s surfing better than ever, so I’m excited to see her compete. 


Her Favorite Places Around the World to Catch Waves


I love being home, it’s the greatest place in the world to surf. I also just got to go to Indonesia for the first time, which was incredible. But I can’t really choose favorites, I just like to enjoy where I am. You can find fun waves wherever you go, it just depends on the day.  Growing up in Hawaii I’m used to really powerful swells, so getting used to smaller weaker conditions was a learning curve. It’s just less powerful than coming out of the trenches, so that’s a challenge for me. But I love it all!


The Oceanside Surf Conditions 


I’ve been in the Super Girl Surf Pro for a few years now, and I love Oceanside. Because of Covid, the last event I was in was actually here in Oceanside, so it’s nice to be back to kick off the season again. It’s a swell magnet this time of the year, and there’s usually more than one peak, which is fun for the heats. This is one of the most fun events every year, and it’s one the few female-only events we have. The sponsors are really supportive, and I’m happy to see it going forward and continuing this tradition for pro women. To warm up with only women is a cool feeling, and a lot of young girls come down to the event and are always excited to meet us—and it makes me really excited to see them! It’s so important to show girls at a young age that sports are for them, even if it’s not a career. 


Her Favorite Spots to Hang When She’s in Oceanside


I’ve seen Oceanside change a lot over the past few years, there’s been so many renovations so it’s getting a lot more interesting. It’s like it’s been given a new face, and lately I’ve been finding all this amazing food here. The other day I went to Revolution Roasters, which is very cool inside and has lots of delicious stuff. I discovered Steel Mill Coffee has a great matcha. 

I also love reptiles and snakes, so when I’m here I always go to LLL Reptile and Supply Co. It’s right off the beach, and they have every kind of reptile and snake and frog, species we don’t have in Hawaii that I’ve only ever seen in National Geographic. Sometimes the workers let me hold them, and it’s always really zen and calm for me. Some people get weirded out by reptiles, but I find them fascinating!


On Following Her Mom’s Example and Advocating for Women’s Surfing 


In the last couple of years in general there’s been huge improvements in equal pay in the sport, and there were a number of women’s events that have been re-introduced in Hawaii after being gone for years. It feels like a renaissance period for women’s surfing, you can see a lot of momentum and inspiration in the community, and a lot of improvement for the women’s generation coming up. My mom is a surfer too, and she’s always shown me how important it is to stand up for what you believe in. It was cool to grow up watching her out there, standing up for other girls in Hawaii. 

Stay in the center of the action by booking a room at Mission Pacific, and get a front row seat to watch Zoë and her inspiring fellow competitors compete for the Super Girl title. 

A Surfing Chef’s Insider Guide to Oceanside 

Tara Lazar helped turn Palm Springs into a culinary hotspot. Now she’s turning her sights to O’side. Here are her tips for everything from the best drive-through burger to the signature cocktails to sip at her High/Low at Mission Pacific.


By Liz Sheldon

Tara Lazar is well versed in helping a classic California vacation spot evolve to serve new tastes. The restaurateur helped introduce Palm Springs to modern restaurant concepts — breezy brunch spot Cheeky’s; alfresco pizza joint Birba; nostalgic steakhouse Mr. Lyons — while honoring the desert city’s retro charm. 

Lazar continues to operate her hospitality group F10 Creative in Palm Springs, where she was born and raised, but now she’s turning her sights to Oceanside, opening High/Low and the upcoming Charlie’s dessert lounge in the historic Graves House at Mission Pacific. The wave-loving entrepreneur is also no stranger to Oceanside’s breezy charms. “I started renting an Oceanside house in the summer three years ago,” she say. “It’s so authentic — there’s the surf/skate culture, there’s people from a military background, there’s young and old living side-by-side.” she says. Her love for the town spurred her to create something that both locals and visitors would love, with her signature farm-forward, fresh approach to multicultural comfort food.

We caught up with Lazar to learn her must-stops when she visits Oceanside with her young family, her favorite dishes at High/Low.


Tastes Around Town


Angelo’s Burgers has a classic drive-through hamburger, that California, In-N-Out–style double-decker burger. It was actually the inspiration for one of our burgers at High/Low.

Parlor Doughnuts is always a really dangerous stop for me, they’re super flaky and addictive. 

For something quick, I love the pizza by the slice Best Pizza and Brew

Revolution Roasters does everything beautifully, which is how we became partners with them for our coffee program and baked goods. They roast all of their own beans and bake their own goodies, from croissants to muffins. For us, they’re making monkey bread and some really nice pastries. 

There’s also a lot of incredible Asian food around the city. We love Thai Table Time in the center of the city for classic curries and noodle dishes. 

The Oceanside Farmers Market is only about a block and a half from Mission Pacific. It’s always fun to visit: There’s always something new coming in, and on Thursdays they have a lot of cool craft vendors. We’re going to start scheduling live music at High/Low to coincide with that.

Another favorite stop is always Harbor Pelican, a tiny fish market right off the pier that only sells what’s freshly caught that day.


Shopping, Surfing, and More


There’s just so much talent in Oceanside and it’s full of all these great juxtapositions, like funky used car lots next to cool new projects. The common denominator is that everyone is really true to themselves. It’s a city that’s going to be on a lot more people’s radar soon. 

If you want to shop, Linksoul started as a golfing brand but sells all kinds of casual and beach gear, and The Rising Co. is a local cooperative store in an old service station where you can buy clothing, jewelry, and accessories, all from makers based in Oceanside. Plus there’s locally made beauty brands, a plant store, a coffee shop, and tons of other stuff. 

In August, I think the best surf in the world is in Oceanside. We’ve taken our son to the Longboard Surf Contest in years past, and there are always great competitions and surfers to watch by the pier. There’s also a legit play area down there — the kind where if you drive by and your kid spots it, it’s a stop-the-car kind of thing.



Tara’s High/Low Go-Tos


Oceanside is such an eclectic place, and we wanted to create something where the locals felt comfortable, so High/Low is very focused on Southern California. We’re very loyal to our farms, and we commissioned illustrator Jay Howell to paint a big mural in the middle of the bar. He’s a major sketcher for Vans shoes, which has a huge following in the area, so it’s a nod to that culture.

I felt like there was room for an elevated breakfast in town and a more farm-forward menu throughout the day. We rely on a local strawberry farm for the filling in our version of a homemade Pop-Tart, and our banana pancake is gluten-free so everyone can enjoy it.

For our burger, we make our own American cheese, and we have an addictively crunchy, Hawaiian-inspired crispy rice salad with our own in-house version of Spam. We’re also using local Baja shrimp for our shrimp roll, with lots of dill. We’re doing a morning martini with coffee and coffee bean–infused vodka. Coffee cocktails aren’t seen enough on brunch menus, and they’re making a comeback! 

We were originally planning on closing around sunset, but so many people have been drawn to the terrace, and that roofdeck is stunning, so we’ve been staying open later for drinks. One of our managers has really strong beverage connections and was able to get us a Toki Highball Machine, which makes sparkling highballs. It’s got a following, and they’re not easy to get, so it’s been a draw. Above all, I’m most proud that locals seem to like what we’re doing.

A Curated Look at Oceanside’s Eclectic Art Scene 

An insider guide to the art, artists, and themes that make Oceanside’s creative community so compelling. 


By Liz Sheldon

Take a laid-back beach town pace, add year-round sunlight, and put it in a location that’s accessible to major metropolitan areas and acts as a cultural bridge between Southern California and Northern Mexico. That’s the perfect formula for an artistic haven — and it also perfectly describes Oceanside, California. So it’s no surprise that artists and other creative types have found a home here. The strong local sense of place, relatively low cost of living, and access to a diverse audience has helped artists thrive in Oceanside since at least the 1970s. That’s not to mention the impact of the town’s long-standing surfing and skate culture, which has given rise to its own genre of photography and street art.

For art lovers, it’s easy to access Oceanside’s dynamic artistic scene. Both Mission Pacific and The Seabird Resort have extensive displays of works by local artists, a collection built in collaboration with the Oceanside Museum of Art (OMA). The museum itself is dedicated to making the arts central to the town’s identity. “We use art as a way to build community,” says OMA Executive Director Maria Mingalone. “It’s a welcoming environment, not meant to be at all intimidating. For example, we have music on First Fridays that’s free to the public and spills out onto the street. A lot of people come to take part.” 

We caught up with Mingalone and OMA’s Special Projects Director and Curator Rebecca Webb, who curates the hotels’ rotating collection, to identify a few themes common to the Oceanside art scene that can help visitors deepen their understanding as they explore the hotels’ collections and around town.




The O’side arts scene is eclectic and diverse, but a common theme emerges as Mingalone and Webb talk about the Mission Pacific and Seabird collections and other local work: the environment. “We didn’t intend to focus on the environment and ocean narratives together, but they naturally emerged, alongside the issue of sustainability,” says Webb, who noted that the hotels are certified by the California Coastal Commission.

Coastal-inspired pieces you can see at The Seabird include Anneliese Neil’s Presence of Mind, a series of luminous blue cyanotypes, photographic prints that she makes using seawater. Courtney Mattison’s intricate ceramic sculpture Our Changing Seas VII, inspired by the delicate reefs just offshore, hangs behind The Seabird’s front desk, while Roy Perello’s contemporary black and white photographs in the lobby pay homage to archival images of Oceanside that he has collected over the years. 




Many Oceanside artists make use of natural or discarded materials in their work. For example, Nolan Cooley, a young artist whose vibrant acrylic-on-wood painting hangs in Mission Pacific’s Shallows event studio, uses everything from surfboards to old skate decks as his canvases. The whimsical series of hanging sculptures called Chorus at The Seabird are the work of Michelle Montjoy, who scours local thrift shops for old t-shirts to use as weaving material. Mingalone sees these Oceanside artists as part of a broader movement: “I do think that the concept of social practice, like what Michelle does, has a growing presence in the art world.




As Mingalone notes, Oceanside inhabits a unique location where the art, flavors, and culture of Southern California and Tijuana overlap — and a breezy climate and beach culture that has drawn creatively minded transplants for years. That diversity of backgrounds and cultures is in evidence at OMA, where you’ll find historical pieces, contemporary works from artists born and raised in O’side, and work by newcomers who bring their own perspective to the area.

Celebrating that diversity was one of Webb’s key objectives as she put together the hotels’ collections. “We either licensed, commissioned, or purchased each piece,” she says, “Especially during COVID, it felt important to be able to support the artists. We also were very intentional about being inclusive — we considered gender parity so it’s a 50/50 mix, and made sure artists of color are represented throughout the collection.” 

The artists’ diverse identities are mirrored in their widely different choices of mediums, from textiles and sewing to painting and sculpture, a mix that’s designed to surprise and delight. For example, Akiko Surai’s Pacific Stratum, a colorful installation made from rope and nylon, spans an entire wall at the Mission Pacific pool deck. And in the Mission Pacific elevators, you’ll find three lenticular works by Jamex and Einar De La Torre, brothers who, according to the pair’s own artist statement, draw on everything from “religious iconography to German Expressionism while also paying homage to Mexican vernacular arts and pre-Columbian art.”




The OMA is dedicated to highlighting emerging and lesser-known artists from Southern California, which makes for exciting opportunities to discover up-and-coming names. It also makes the museum’s exhibits less intimidating and more welcoming to the local community — who may well live in the same neighborhood as the artists themselves. Current and upcoming shows include San Diego–based painter Amanda Kachadoorian, whose botanical landscapes will look familiar to many in the area, and sculptor Dean Ramos, an Oceanside resident who makes his evocative, hand-carved figures at his studio in neighboring Vista, Ca. 

“The museum celebrates the art and artists of Southern California,” says Mingalone, “taking pride of place as the cultural corridor between San Diego and Tijuana.” Thanks to the OMA’s efforts, the work of these local artists is easy for Oceanside visitors to discover.